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Tell me you’re obsessed with the Y2K trend without telling me you’re obsessed with the Y2K trend. That’s right, the trends of the 00s are back; we’re talking bold shadow, colourful liner, glossy lips, and plenty of gems. If you’re not already on this time machine, @alice_crue is here with the ultimate Y2K festival makeup…
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Summer is in full bloom and thanks to Sample Beauty, so are your looks. The Blooming Lovely Palette is the 28-shade beauty packed with all the nature inspired shades you need to create pretty pastel, vibrantly bright, and rainbow makeup looks. To get your creativity blooming (smirk), @hollieflynnmakeup has created a pastel hued look with…
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One of the lesser-known types of oils, you won’t be able to get enough of marula oil after we’ve given you the lowdown. It has so many great benefits for both the skin and hair, making it a great multitasker. The super hydrating and nourishing oil is derived from the nuts of fruits from the…
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TikTok has quickly replaced Instagram as the go-to place to discover new beauty products, tips, dupes, and trends. From makeup transformations to breakout treatments, everything has the potential to be a viral sensation on the app. Plenty of BEAUTY BAY products have shot to instant fame (and sold out straight away) thanks to TikTok, and…
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If you’re suffering with breakage, split ends, damage, and straw-like strands, then dryness may be at the root of the issue. Having thirsty hair is a common problem that many of us face (thanks to heat styling, colouring, and harsh products), but it’s not one that can’t be treated. To quench hair’s thirst, you need…
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While we all know that prevention is the most important thing when it comes to protecting skin from harmful UV rays, we also all have days where we miss a spot or forget to top-up in time. That’s where after sun comes into play, and while it’s not going to reverse the effects of sun…
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If you want to give your lashes a boost but falsies aren’t your thing, it’s time to make room in your beauty bag for an eyelash serum. Promising longer, thicker, fuller lashes – without even adding mascara – eyelash serums can work wonders at boosting that fluttery lash look. But do they really work and…
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There’s a buzzy new ingredient making its way around the skincare sphere. Say hello to matrixyl: the latest potent peptide that promises big anti-ageing benefits. But what actually is matrixyl and how can it benefit your skin? We’ve spoken to the experts to bring you a dose of BEAUTY BAY Skincare School. Consider this your…
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TikTok has quickly replaced Instagram as the go-to place to discover new beauty products, tips, dupes, and trends. From makeup transformations to breakout treatments, everything has the potential to be a viral sensation on the app. Plenty of BEAUTY BAY products have shot to instant fame (and sold out straight away) thanks to TikTok, and…
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The By BEAUTY BAY PRIDE Collection is no ordinary makeup collection. This is the collection that wants to make you feel your best self while empowering the LGBTQ+ communities to be their brightest. And how are we planning on doing that? 100% of net proceeds from the PRIDE Collection will be donated to Switchboard LGBT+…